How Pandora Became Profitable

by Ben Cohen

This is a great example of an innovative company, the online radio Pandora, integrating advertising into their product without offending their listeners. Rupert Murdoch should take note.

Ben Cohen is the editor and founder of The Daily Banter. He lives in Washington DC where he does podcasts, teaches Martial Arts, and tries to be a good father. He would be extremely disturbed if you took him too seriously.