Watching Sen. McCain's stump speech in Iowa today, I am struck by how bad it is. Content aside, it is just a poorly delivered argument for why people should elect him president. Ranking it, it has more in common with John Kerry and Bob Dole. It's a series of lines, each designed to elicit some kind of response from the audience - "Drill Now!" "Country First!" etc. For all his deficiencies and the overall simplicity of the argument, President Bush did far better on the stump in 2000, and especially 2004.