The New Micro Entrepreneurship Economy

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Ben Cohen
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Fast Company gives a fascinating look at the wave of micro entrepreneurship springing up across the country in response to difficult economic times:

Data on self-employment and freelance is limited because labor reporting has yet to adapt, but one indisputable metric is the rise of micro-entrepreneurship platforms and its contribution to a Do-it-Yourself Economy. During the past year, startups such as Airbnb (vacation rentals), Taskrabbit (home services), Uber (car service), and Etsy (handmade goods), have catapulted from niche use to household names. And a handful of newbies including Skillshare (education), LooseCubes (co-working), Getaround (cars), RelayRides (cars) and my company, Vayable (tours and activities), are also growing month over month.

What defines this new economy is that it’s built on the empowerment of individuals and the technology that enables this. It’s allowing individuals to create their own jobs. It’s a celebration of life and time, and a shift in perspective of money. Technology now provides an opportunity for people anywhere in the world to monetize their passions. And it’s not just the artists and under-employed flocking to these platforms, but professionals who seek a higher quality of life, greater flexibility, and more time with their families.