Starbucks Twitter Campaign Hijacked

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Ben Cohen
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By Ben Cohen

Simon Owen of Bloggasm reports on film maker Robert Greenwald's preemptive strike against Starbuck's Twitter marketing campaign after reading about it in the NY Times:

Unfortunately for Starbucks, liberal activist and filmmaker Robert
Greenwald, founder of Brave New Films, came across that Times article
early Tuesday morning. Greenwald, who has directed films for major
studios and launched Brave New Films a few years ago, had been working
for months on shooting an anti-Starbucks video that debuted on YouTube that very day.
The mini-documentary features interviews with several former and
current Starbucks employees and makes the argument that the company —
despite popular perception that it treats its employees well — has
unfair labor practices and has aggressively fought off union
organizing.